Make Cotton Sustainable

NEWS REPORT / TREE HUGGER

Designer T- Shirts For a Cause

Argentinian firm La Remera, has committed to donate one t- shirt to children in rural communities for every purchase, according to a report in the Tree Hugger, . It is called BoGo model: Buy One Give One model. The t- shirts manufactured by the company are made of materials such as Pima cotton through a sustainable manner.

The BoGo model became popular after TOMS shoes adopted it. The model is based on investing profits from sales to donate products to segments in need, and is growing with new projects every day.

La Remera sells at a boutique in a posh neighborhood in Buenos Aires located in Rue des artisans. The company was founded by Ariel Estanga, an Argentine designer that worked for big fashion companies like Zara and Mango.

In a quest to do something meaningful, Ariel partnered with APAER an association of citizens that supports rural schools. APAER says that they support rural schools because they believe that change is possible only through education.

To read the full story”: Sophisticated, Responsible T-Shirts Help Rural Schools In Argentina
Photo Courtesy: La Remera